I’m rolling my eyes… serisouly, WHAT WERE YOU THINKING MR. PHELPS?!
We originally built the relationship with Michael, as well as the other Olympic athletes, to support our association with the U.S. Olympic team,” a Kellogg spokeswoman said in a statement. “Michael’s most recent behavior is not consistent with the image of Kellogg. His contract expires at the end of February and we have made a decision not to extend his contract.”
This is not about what/if he was smoking… images speak volumes, especially in the advertising world. Michael, Michael, Michael… yes you are an amazing athlete, but the Olympics are over and in the off time it’s the freakin SPONSORSHIPS that are going to pay you way through life FOREVER. You’re too young to be messing that all up! You got to maintain a certain image with you sign on to represent a company that caters to kids, geesh. They paying for an athlete image, not a rock star.
I remember discussing a similar situation back in 2002ish… a successful athlete with a cheesy grin named Mr Kobe Bryant was a star in advertising… then the bad press started and companies had no choice but to drop him like a bad habbit.
First no Wheaties box, now no Corn Flakes. But don’t worry Michael, you’ll get by I’m sure. Speedo and Omega dont seem to mind…
Idea: Michael Phelps could build a big Money Bin like Uncle Scrooge… then he could swim through the money! 😀